On 11th March, Shangdong Biomedia and Hangzhou Joinstar held the 3rd POCT Production Promotion Council and Sodality of Ichroma Agents in Jinan.

The conference achieved great success, and all the representatives of 33 agency companies carried out proactive communication  with each other. During the conference, principal from Shandong Biomedia gave an introduction about the Ichroma β-HCG, the operation of Ichroma instrument, the marketing strategy and price system. Representatives experimented with the equipment and reagents, and brought up some questions or concerns about the products, and the host provided explanations in detail. Many of the agents, who were unfamiliar with the Ichroma products had a new insight into this brand through the conference.   

In this conference, Li Jun, general manager from Shandong Biomedia co,. ltd. gave a speech based on the opportunities and challenges that we were facing in today’s market and this speech inspired all the participants that only when we focus on the establishment of the marketing network and a sharing platform could we achieve a win-win corporation. And after experimenting with the Ichroma products, all the representatives realized the high quality and excellent service of the products, and thus generated confidence about the future market.

This conference also helped promote the brand awareness of Ichroma, and further enlarged its market in China. Many of the representatives already showed or reached cooperation intentions to join our marketing network.

The conference was held successfully and obtained a lot of support from all the participants.